Describe your business.
Bloom is a place for women to work, create and connect in a nontraditional, thoughtfully created space that inspires community and calling.
Bloom is as much about offering women a beautiful environment to work — with all the conveniences of a corporate office structure, plus the needed amenities to support a busy woman-on-the-go — as it is about fostering friendships and connections.
How was the concept conceived?
Co-working spaces are gaining popularity, particularly in major metropolitan areas where there are thriving freelance communities and entrepreneurs working on startups. Many of these are geared toward the tech industry and have a decidedly male-skewing aesthetic — lots of pingpong tables and foosball to help spark creativity.
There are a few co-working spaces in Las Vegas, but no one was specifically catering to women.
Who are your customers?
Obviously, we are predominantly female, though that doesn’t mean men are barred from Bloom — either in booking the conference spaces or attending meetings — but we are really geared toward that working professional woman.
Most of our clients have some work experience under their belt and are either transitioning toward starting their own business ventures or may serve as remote employees for large corporations with office space outside of Las Vegas.
Many of our clients are mothers to young children, so they require some flexibility in their work hours to account for school and daycare. We have clients who work in professional services and like the downtown location for easy access to meeting with clients on the Strip, or grabbing lunch or coffee downtown as a central meeting point. Others may be a bit newer in their career paths, but bring fresh perspectives while tapping into the expertise and guidance that those with greater experience can offer.
What is your business philosophy?
Business is personal. Only good things can happen when you provide a product or service that is valuable and helps better or simplify the lives of others. Whether personally or professionally, greatness is achieved when you fully show up in your life.
What is the best part about doing business in Las Vegas?
The support we have received from other downtown businesses has been overwhelming. Mayor Carolyn Goodman came to our opening event for a ribbon-cutting and spent time touring Bloom, learning about our business. Las Vegas is not quite the small town it once was, but it hasn’t lost that feel. When it comes to supporting your neighbors, rooting for their success, and the opportunity to try something new, Las Vegas is second to none.
What’s the best business advice you’ve received?
Wolford: There are three pieces of advice that I’ve received from my brother Armando (aka Pitbull). First: “Trust your hustle.” Meaning, believe in yourself. Second: “Scared money don’t make money.” And finally: “There is no failure, only lessons learned.”