40 Under 40: Barry Tu, Principal, Scale by 3 and CEO, Tu Companies


Barry Tu

Thu, Mar 28, 2024 (2 a.m.)

“I think it takes a lot of courage to act on creative ideas and to turn a dream into a reality,” said Barry Tu. “I think my approach to business is focused on delivering ultimate value, being honest, healthy partnerships and being very proactive.”

Tu has fueled courage, optimism, and hard work into all his enterprises. He opened his first restaurant at 26 years old, having never worked in a restaurant before. Starting from scratch was a big growing and learning experience, and led Tu and his partners to open Scale by 3, a hospitality and management company working in California, Nevada, Utah and Texas. Scale by 3 franchises Broken Yolk Café and Marufuku Ramen and plans to open a new brand in Downtown Las Vegas later this year. Tu also has holdings in many diverse business activities, especially in hospitality and commercial retail real estate through Tu Companies.

Tu has used strategic business partnerships to raise donations for the Leukemia & Lymphoma Society and the Animal Foundation. His restaurants have hosted special events, including blood drives and animal adoption events. He has also worked closely with the Boys & Girls Club of Las Vegas.

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